S T A R T U P C A
By Manish Kaushik. 01 September 2020
How to overcome the challenges faced by CA firms

CA firms are going through a tremendous shift these days. Numerous reports have stated the drastic changes that the accounting profession is facing. They are struggling hard to survive in a hostile environment where the taxation process is constantly changing and recruiting and retaining the process of staff is ever-evolving. Even the impact of technology seems to be adding more fuel to woes than providing aid. Competition has always been a motivation and an opportunity to prove one’s dominance. Other challenges like losing experienced employees, remaining cost-effective in the competitive industry, and fulfilling client’s demand has become a real concern for existing and new CA firms. 

Challenges faced by CA firms and their solutions: 

  • Fighting in the ever-growing competitive environment
Addition of new players means new rules and regulation which is healthy for evolution and necessary for adapting with time. But with the independent and unchecked arrival of new competitors, it is becoming hard for both; stabilized and new CA firms to survive in an aggressive market. It is becoming a very challenging situation for both to adjust rapidly with changing rules and regulations.

Solution: to survive in a competitive world you need to remain in touch with your surroundings, new developments that are taking place, keep your accounting software updated, and adapt quickly.

  • ·         Staying updated with technology
The technology is designed to be a useful tool. New inventions are taking place at a large rate and are adding more distress and concern for the firms. The firms are struggling hard to keep up with the latest technology, and it is becoming reasonably their biggest challenge.  Continually developing software programs require immediate adaptation which is an expensive process. Though, technology can do miracles for your business if successfully utilized.

Solution: Devote some time in getting suitable accounting software for your company. CA firms can also outsource their accounting tasks to the outsourcing firm. Outsourcing your work will save a lot of time, money, and also give access to accounting software experts.

  • ·         Retiring employees
The retirement of highly skilled and experienced employees becomes a loss for the business. the company’s performance is hindered because their vacancy does not fill quickly.

Solution:
Retirements are unavoidable and you cannot stop them. But you can overcome effects by managing your recruitment wisely while keeping track of your employees’ retirement and start recruiting before any position goes vacant.
And it cost plenty of time and money to prepare an employee. Another solution to this problem is outsourcing accounting services for CA firms. In this way, you can get access to experts in a quick time without any hassle.
  • The pressure to remain cost-effective
the challenge can be faced by the firm in the process of adapting technology. One of the major problems that CA firms face is price reduction and Staying updated with the latest technology.   Also, increased competition forces a firm to adopt new methods to drive revenue like investing in digital marketing, recruiting new employees to improve the workforce which can be expensive.   To remunerate this, companies boost the price of their services. But new accounting firms are always rising up and as soon as the competition rises up both, the already established and new CA firms are required to lower their costs to attract customers.

Solution: Being cost-effective means hitting the right balance between cost and the result. The best way to remain productive in relation to cost is by using a budget.   A business budget serves you to prevent unnecessary spending and guide you with your expenses. A budget can work wonder in getting your business a hit by increasing your cost-effectiveness.

  • Meeting clients’ expectations 
In the beginning accounting firms were observed as a service provider, but now clients are expecting a lot more from them. Clients supposed to receive valuable suggestions, stellar assistance, and strong customer support service. They want their problems to be resolved and their business to be flourishing.   Solution: To surmount this challenge, you should know your clients’ needs and expectations. only when you satisfy your customers’ demands then only you can guarantee a successful relationship. Stay in touch with your customers; ask them about their needs and suggestions. to connect them regularly you can provide them with a toll-free number
  • Standing out and making a difference
There are various CA firms out there in the market. And each one is different from others in some manner. every firm has devoted years of hard work in making their business an exception and unique experience.   Being unique is not an easy task. It has become very difficult for new firms to make an impact in a marketplace that is already flooded with unique and exceptional firms.

Solution: To make any business different from the rest of the business, it has to perform like the best. This means you have to work consistently in making the business hit amongst your community.

  • Add high-value services beyond tax and audit
the important fact for the growth of any firm we need ideal clients. Acquiring an ideal client is a big challenge for any CA firm, whether it is huge or small. potential clients can become pressure on the firm by asking for discounts and by undervaluing services. the client knows the worth of the services offered by your firm which helps in the growth of the firm.

Solution: firm can add some high-value services beyond tax and audit which will help your firm in growth. Nowadays much of the work is done by AI. Allowing AI to handle your client profile method will assist you in identifying ideal clients. to help your firm in the process of growth you need to pay more attention to the particular client and you need to add at least one high-value service.

  • Not enough time
CA firms are customer-driven, and so they are time-restricted. To deliver services to their client they have a limited period of time. Having a deadline has its own merits and demerits. A deadline allows you to distribute your time constantly. This increases productivity and saves a lot of time. However, due to a limited period of time, there can be a degrade in the quality of your work, which can also lead to poor performance.

Solution:  You can improve your firms’ time efficiency by utilizing new employees or by taking the help of outsourced services. You can even hire a well-qualified experienced bookkeeping service to look after your accounts. Taking the assistance of professionals will increase your time efficiency and will assist you in saving money.

These are a few methods that will help you in getting familiar with the challenges that a CA firm faces in today’s world. Understanding them will help you in solving issues that you might face while operating a CA firm. These advices will direct you in taking your business to a new climax.